Installing Google Analytics on a website using Google Tag Manager
In this tutorial you will learn how to use Google Tag Manager to install Google Analytics on a website. Tag manager also enables installing other code snippets like Facebook Pixel without touching the website code.
For this tutorial you need a Googlen Tag Manager account and a website made with LiquidBlox website builder. You will learn how to install Google Analytics with Tag Manager.
Start by creating a new Tag Manager container
Create a new Google Tag Manager account unless you already have one. GTM directs you to create the new container.
- Name the container
- Choose Web
- Save by clicking Create
Install Tag Manager on the website
- Copy the code from Tag Manager to website's Head section. It can be found in page manager in site settings.
- Copy the other code to website's Body Start section.
Activate GTM intallation by publishing the website
Open publish panel and publish any page to activate Google Tag Manager.
Create a new tag for Google Analytics
Goto your Tag Manager account > Tags > New.
Choose tag type: Google Analytics: Universal Analytics
Notice: You can add other tags for other purposes. We use Google Analytics as an example.
- Name the tag
- Keep this chosen
- Select: Pageview
- Select: Enable overriding...
- Paste: Tracking ID from Google Analytics account Admin > Tracking info > Tracking ID
- Select All Pages -trigger
- Save by clicking Save
Publish the container
- You can preview how the tags work in preview mode
- Click Submit to publish the contaner with recent changes. After this the tags start working on your website.
- Name the version to be published for you to remember what has been published earlier
- You have also an option to add comments
- Click Publish and the tags start working on the website.
